Manager, Marketing, Hips, AP

2 weeks ago

Singapore Zimmer Biomet Full time

What You Can Expect
This role is responsible for providing marketing direction in APAC for the Knee / Hip business, leading the development and execution of comprehensive and effective marketing plans to achieve Zimmer Biomet’s revenue, market share and margin growth objectives and optimizing market opportunities across the APAC region.
Role
This role will work with global, regional and market leadership teams to deliver on strategic priorities and continuously improve business performance by:
leading and managing the new product launch process, clearly defining pre- and post-launch strategies and tactics and closely tracking launch executions at local level
identifying customer needs and proactively working with the Global Business Unit to ensure unmet needs in APAC are incorporated in global new product developments
working effectively cross-functionally, to manage the segment product and technology portfolio, driving top-line growth and maximizing margin gains; and
supporting the APAC Marketing and BU leaders in the preparation of Market Models, Strategic Plan, Annual Operating Plan, regional and corporate reports, and competitive updates.
How You\'ll Create Impact
Strategy / Business Plan / Budget / New Product Launch Management
Develop, implement and review portfolio strategies and support tactical execution by assisting in establishing local launch plans including promotional activities, pricing, targeting and positioning. Lead, guide and align inputs from countries for segment Market Models, Strategic Plan, Annual Operating Plan budgeting and periodic updates. Work closely with Global Business Units (GBUs) and regional functions such as Pricing, Medical Education, Training, Clinical Affairs, Regulatory Affairs, Legal to drive implementation of the segment strategies.
Business Reviews
Conduct regular business reviews with local team to analyze sales trends, performance versus market growth, key

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