Senior Content Marketing Manager

2 days ago

Singapore Starfish Hiring Full time

Starfish is looking for an experienced and strategic Senior Content Marketing Manager to lead content-driven brand initiatives for a global fintech player. You’ll craft compelling narratives, manage campaign content across digital channels, and ensure alignment with brand identity across Southeast Asia. You will be a key player in localising and amplifying a bold and dynamic global brand voice while partnering closely with regional marketing, strategy, and creative teams. RESPONSIBILITIES Shape and refine brand positioning across campaigns and touchpoints in SEA. Ensure that all content aligns with overarching brand identity, tone, and values. Translate business goals into narrative-led, audience-specific content strategies. Conceptualise and craft engaging content across digital platforms: social media, landing pages, thought leadership articles, customer case studies, campaign toolkits, and internal brand materials. Edit and localise global content to resonate with SEA audiences, ensuring both cultural fit and brand consistency. Partner with creative teams, designers, and writers to bring ideas to life across visual and written formats. Develop integrated campaign content plans to support product launches, brand moments, and seasonal initiatives. Lead the creative briefing process and manage end-to-end campaign content delivery across multiple markets. Monitor campaign effectiveness and optimise content based on performance data. Work cross-functionally with product, sales, and marketing teams to gather insights, align messaging, and deliver cohesive communications. Partner with agency and freelance talent as needed for execution. Oversee social media calendars and guide the voice and messaging of brand content across regional social channels. Drive engagement via influencer partnerships and employee advocacy programs. REQUIREMENTS Previous experience in brand strategy, content marketing, or campaign development, ideally in fintech, B2B, or agency environments. A portfolio showcasing strong storytelling, brand architecture, and multi-channel content strategy. Proven ability to lead cross-functional initiatives and manage content workflows across fast-paced environments. Outstanding writing, editing, and communication skills, with a strong grasp of editorial tone and nuance. Adept in project management and balancing strategic vision with hands-on execution. Familiarity with tools such as Notion, Figma, Airtable, and/or CMS and social scheduling platforms is a plus. Experience in the SEA region and localisation best practices is highly desirable. #J-18808-Ljbffr

  • Senior Content Marketer

    2 days ago

    Singapore Digital Full time

    3 days ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. Hire Digital is looking for an experienced and strategic Senior Content Marketer to lead content-driven brand initiatives. You'll craft compelling narratives, manage campaign content across digital channels, and ensure alignment with brand identity...

  • Content Marketing Manager

    4 weeks ago

    Singapore KPay Group Full time

    Get AI-powered advice on this job and more exclusive features. KPay Group (KPay) is a leading fintech company dedicated to empowering businesses of all sizes with simple, smart, seamless and secure technology solutions. Serving over 57,000 merchants across Hong Kong, Singapore, Japan and Australia. KPay is unleashing merchants' growth potential by building a...

  • Content Marketing Manager

    2 days ago

    Singapore KPay Group Full time

    Get AI-powered advice on this job and more exclusive features. Direct message the job poster from KPay Group KPay Group (KPay) is a leading fintech company dedicated to empowering businesses of all sizes with simple, smart, seamless and secure technology solutions. Serving over 57,000 merchants across Hong Kong, Singapore, Japan and Australia. KPay is...

  • Content Marketing

    4 weeks ago

    Singapore 海特人才 Full time

    5 days ago Be among the first 25 applicants Get AI-powered advice on this job and more exclusive features. Content Planning: Develop content marketing roadmaps aligned with each stage of the customer journey, from awareness through consideration, decision, and loyalty Creative Production Management: Lead the creation of video, graphic, and copywriting...

  • Content Marketing Manager

    1 week ago

    Singapore KPay Group Full time

    Get AI-powered advice on this job and more exclusive features. Direct message the job poster from KPay Group KPay Group (KPay) is a leading fintech company dedicated to empowering businesses of all sizes with simple, smart, seamless and secure technology solutions. Serving over 57,000 merchants across Hong Kong, Singapore, Japan and Australia. KPay is...

  • Content Marketer

    4 days ago

    Singapore Capital Group Full time

    Get AI-powered advice on this job and more exclusive features. “I can succeed as a Content Marketer at Capital Group.”The Content Marketer is responsible for developing and executing strategic content initiatives that drive client engagement, support product positioning, and reinforce the firm’s brand reputation. This role blends marketing management...

  • Assistant Manager, Digital Marketing

    2 days ago

    Singapore NTUC Health Co-operative Limited Full time

    We are seeking a talented Digital Marketing & Content Manager to join the Corporate Communications and Branding team. The Digital Marketing & Content Manager will drive organisation-wide digital marketing strategies that enhance NTUC Health's brand presence, engage our target audience, and drive business growth. They will also be responsible for developing,...

  • Senior Manager, Content Marketing

    2 weeks ago

    Singapore STARWOOD ASIA PACIFIC HOTELS & RESORTS PTE. LTD. Full time

    Marriott International is the world’s largest hotel company, with more brands, more hotels and more opportunities for associates to grow and succeed. We believe a great career is a journey of discovery and exploration. So, we ask, where will your journey take you? **JOB SUMMARY The Senior Manager, Content Marketing and Merchandising, Asia Pacific (APAC)...

  • Senior Content Strategist

    2 days ago

    Singapore Digital Full time

    Hire Digital is looking for an experienced and strategic Senior Content Strategist to lead content-driven brand initiatives. You'll craft compelling narratives, manage campaign content across digital channels, and ensure alignment with brand identity across Southeast Asia. You will be a key player in localising and amplifying a bold and dynamic global brand...

  • Content Marketing Manager

    2 weeks ago

    Singapore SINGKEA PTE. LTD. Full time

    **Job Description**: 1. Responsible for creative planning, copywriting, demand submission and landing of content marketing (including but not limited to video/copywriting/print). 3. Develop and execute a social media strategy that aligns with brand communication 4. Responsible for the regular content operation and live broadcast activities of social...