Associate Regional Marketing Manager

Associate Regional Marketing Manager - APJ (Contract)
At Element Biosciences, we are passionate about our mission to develop high performing products to study genomics with unprecedented flexibility and quality that enable researchers to better understand biology for the improvement of global health. We have built a highly efficient product-driven organization where employees can learn, grow, and thrive in a challenging but encouraging environment. We are committed to scientific integrity, collegiality, honesty, objectivity, and openness.
We are seeking an experienced
Associate Regional Marketing Manager, APJ
who will play a pivotal role in supporting the channel partners, sales directors and driving outbound activities that execute the business strategy and objectives in Asia Pacific Japan. The ideal candidate will interact cross functionally with members from the commercial sales and global marketing teams and will be the central point of contact for territorial market planning, implementation, new product launch and regional market development. Key skill sets include regional marketing, program localization, sales enablement, lead generation/nurture and tactical marketing. Experience within the life sciences industry is a must. This is a contract role and will report to the Senior Regional Marketing Manager, EMEA & Asia Pacific Japan remotely based in the Asia Pacific Japan region.
If you possess the following and want to make a meaningful impact, we invite you to explore this role.
Essential Functions and Responsibilities
Spearheading the development of an annual marketing plan and budget
Collaborating with the global marketing team to ensure alignment with the latest tools, guidelines, and standards
Regionalizing and localizing core marketing programs across APJ countries
Crafting, developing, and distributing marketing collaterals, gimmicks, and campaign assets to enhance customer engagement and generate leads
Implementing lead and demand generation activities to broaden the customer database in APJ
Lead and drive co-marketing activities with channel partners including physical, hybrid and virtual events
Analyzing marketing plans to optimize and enhance marketing campaigns
Sourcing, engaging, and collaborating with third-party vendors to ensure the successful execution of campaigns and assigned tasks
Driving paid media initiatives to bolster brand awareness in the region
Establishing and managing relationships with Key Opinion Leaders (KOLs) from a consulting standpoint
Facilitating lead-sharing and co-selling initiatives in collaboration with Product Management, monitoring success, and intervening for improvement when necessary
Education and Experience
Bachelor’s degree and a minimum of 4 years’ experience in the life sciences/biotech industry
Strong communicator with the ability to work with cross-functional teams without line management authority
Well organized ability to help drive projects, multi-task, and prioritize projects and tasks efficiently
Experience managing the lifecycle of a range of different product types from idea conceptualization through launch, growth and maturity, to their formal deletion
Successful track-record of working effectively across multiple functions
Fluency in Japanese or Korean considered a plus
Highly collaborative and team-focused
Experience with distributor management is a plus
Experience with digital asset management tools is a bonus
Excellent computing skills, with specific knowledge of Microsoft Office tool set; Salesforce.com knowledge is a plus
Proficiency in graphic design software and tools, such as Adobe Creative Suite
Proficient in digital marketing platforms, including HubSpot, analytics tools, and social media channels
Physical Requirements
Frequently moves boxes weighing up to 20 pounds
Location
Remote based in the Asia Pacific Japan region
Travel
Ability to travel up to 20% internationally
Job Type
Contract
Note:
Base compensation will depend on multiple factors, including geographic location, qualifications, and experience.
Equal Employment Opportunity
We foster an environment such that all people are afforded the freedom to pursue their passions without regard to race, color, religion, national or ethnic origin, gender (including pregnancy), sexual orientation, gender identity or expression, age, disability, veteran status or any other characteristics protected by law.
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