
Professional Retail Marketing Strategist
4 days ago
Job Title
We are seeking a highly skilled Marketing Executive to join our team in the retail industry. As a key member of our marketing team, you will be responsible for creating and implementing effective marketing strategies across various brands and platforms.
Job Responsibilities
- Create and manage online and offline marketing campaigns to drive sales and revenue growth
- Develop and execute social media strategies to engage with customers and build brand awareness
- Manage and maintain our company's website and e-commerce platform
- Coordinate daily online sales fulfillment and ensure timely delivery of products
- Evaluate current marketing programs and recommend improvements to stay ahead of the competition
- Design and develop marketing collateral including signages, banners, ads, posters, social media materials, and EDMs
- Build relationships with key media, agencies, vendors, and brands to develop engaging content for print, digital, and in-store communications channels
- Liaise with suppliers, vendors, and third-party business partners to ensure marketing objectives are met according to branding guidelines and artistic integrity
- Develop and maintain a creative in-store visual merchandising strategy
Requirements
- Diploma or degree in Business, Marketing, Communications, or equivalent
- Minimum 3 years of related working experience in the retail industry
- Experience in Meta Business Suite, E-commerce (ideally Shopify), Google Analytics, Adobe Illustrator, and Wordpress
- Experience in roadshows will be preferred
- Experience in using Photoshop, Illustrator, and InDesign software would be an advantage
- E-commerce experience is a plus, experience in retail would be an advantage
- Good understanding of digital marketing concepts and best practices
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