Senior Marketing Specialist

1 week ago


Singapore Kepler Search Full time

Direct message the job poster from Kepler Search
Managing Director at Kepler Search | Finding stars for tomorrow's industries
Kepler Search is a leading executive search firm specializing in commodity trading (energy, agribusiness, metals), data centers, and private equity & investments. We connect top-tier talent with exceptional opportunities, and we are looking for a dynamic and experienced Senior Marketing Specialist to elevate our brand presence and drive lead generation in the competitive headhunting industry.
About the Role:
As our
Senior Marketing Specialist , you will be a versatile marketing generalist with strong ownership over the company's marketing strategy. This role demands proactiveness, as you will be empowered to determine, build, and execute key initiatives across content marketing, SEO, PR, and LinkedIn social selling. You will play a pivotal role in shaping and executing how we drive brand awareness, generate high-quality leads, and support our sales consultants. This is a hands-on position offering the opportunity to directly influence the direction of the marketing efforts and contribute to the overall success of the business.
Responsibilities:
Marketing Strategy & Execution : Take full ownership of developing and executing a comprehensive marketing plan that includes content creation, LinkedIn engagement, SEO, media outreach, events, email marketing, and paid media campaigns.
Content Marketing & Lead Generation : Create high-quality lead magnets, articles, and other content to attract and engage ideal client profiles. Take the initiative to continuously identify opportunities to optimize conversion rates and drive lead generation.
Search Engine Optimization : Use SEO tools (e.g., Ahrefs, SEMrush) to improve organic search rankings. Implement on-page, off-page, and technical SEO strategies, including acquiring backlinks from high-authority sites.
LinkedIn Social Selling : Leverage LinkedIn as a key platform. Optimize company and consultant LinkedIn profiles, assist sales consultants in crafting compelling InMail outreach messages, and develop engaging posts. Share best practices with the team to enhance LinkedIn engagement.
Public Relations : Develop and execute PR strategies, including press releases and media outreach, to increase brand visibility and secure media coverage.
Marketing Automation & CRM : Use HubSpot Marketing Hub to set up forms, create simple workflows (e.g., ebook downloads), and manage email marketing campaigns. Demonstrate a strong understanding of CRM applications for business growth.
Website Management : Manage and update the company website using WordPress CMS (including themes and plugins). Implement Google Tag Manager and ensure proper SEO optimization (meta tags, alt text, H1 tags, etc.).
Analytics & Reporting : Set up and monitor tracking using tools like LinkedIn Insights and Google Analytics. Analyze data and provide regular reports on marketing performance with data-driven recommendations.
Sales Support : Collaborate with the sales team to produce compelling sales decks, corporate brochures, and other marketing materials.
Nice-to-Haves:
Experience with paid media, specifically Google Search Ads and LinkedIn Advertising
Experience with co-brand partnerships, event management or KOL (Key Opinion Leader) marketing
Understanding of our sectors (commodities, digital infrastructure, recruitment)
Experience in conducting surveys for marketing or media outreach purposes
Photo and video editing skills
Qualifications:
Minimum of 3 years of B2B marketing experience
Proven track record in content marketing, SEO, PR, and LinkedIn social selling
Experience with marketing automation and CRM systems (HubSpot preferred)
Proficiency in SEO tools (e.g., Ahrefs, SEMrush)
Experience with WordPress and Google Tag Manager
Excellent written and verbal communication skills
Graphic design skills (Canva, Adobe Photoshop, or other design tools)
Strong ability to mentor team members and guide sales consultants
Experience in senior stakeholder management
Highly organized and detail-oriented
A passion for marketing and a desire to learn and grow
EA Licence no. 18S9419 | EA Personnel no. R1880293
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing, Public Relations, and Writing/Editing
Industries: Professional Services and Staffing and Recruiting
#J-18808-Ljbffr



  • Singapore Helm Specialist Recruitment Full time

    HELM is partnering with a global trading company to look for a highly creative Corporate Communications Specialist / Senior Specialist who will based in Singapore. This role will be reporting to the Corporate Communications Manager. As Corporate Communications Specialist / Senior Specialist, you will support the development and implementation of...


  • Singapore Oxie Marketing Group Full time

    Marketing Specialist (Junior/ Entry role)Interested in building a career in Sales and Marketing? Here at Oxie Marketing Group, we recognize that Sales and Marketing are crucial for the development of any industry and company. Understanding that reaching out to people is at the forefront of the business, our strategic face-to-face campaigns allow our clients...


  • Singapore Brenntag Full time

    **Senior Marketing Specialist**: Our team in **Singapore** currently has an opening for a **Senior Marketing Specialist** **YOUR ROLE & RESPONSIBILITIES**: Our team in APAC currently has an opening for a Senior Marketing Specialist. As a Senior Marketing Specialist APAC, you are responsible for the implementation of Brenntag’s marketing strategy, with a...


  • Singapore Oxie Marketing Group Full time

    Marketing Specialist (Junior/Entry role)Direct message the job poster from Oxie Marketing Group. Interested in building a career in Sales and Marketing? Here at Oxie Marketing Group, we recognize that Sales and Marketing is ubiquitous around the world, playing a crucial role in the development of any industry and company. Understanding that reaching out to...


  • Singapore Polaris Marketing Full time

    This is an on-site Sales and Marketing Specialist role located in Singapore. As a Sales and Marketing Specialist, you will be responsible for day-to-day tasks related to communication, customer service, sales, training, and sales management. Your primary focus will be on driving sales, developing customer relationships, providing training and support, and...


  • Singapore AXIOM MARKETING Full time

    Marketing Campaigns Specialist RoleWe are seeking a talented Marketing Executive to help us achieve our business goals by executing successful marketing campaigns in Singapore.ResponsibilitiesExecute marketing campaigns that promote our products or services to existing and potential customers.Develop and implement effective promotion strategies in...


  • Singapore Titans marketing Full time

    We're Hiring: Sales and Marketing SpecialistAre you passionate about driving growth through creative strategies and innovative campaigns? Do you have a knack for closing deals and building lasting relationships? If so, we would love to have you on our team at TITANSAbout the Role: As part of our Sales Marketing Team, you will be at the frontline,...


  • Singapore INTEGRITY PARTNERS PTE. LTD. Full time

    About the RoleWe are seeking an experienced Senior Marketing Specialist to join our team as a Business Development Manager. The successful candidate will be responsible for identifying and developing business opportunities in the supplement and consumer healthcare sector, starting in Singapore and expanding regionally.This is a challenging and rewarding role...


  • Singapore THE BUST SPECIALIST PTE. LTD. Full time

    Job Summary:The BUST Specialist PTE. LTD. is seeking a highly skilled Marketing Communications Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing offline, online, and social marketing plans that drive business growth.Main Responsibilities:Support the development and execution of...


  • Singapore Maker Lab Full time

    Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics...


  • Singapore OOm Singapore Full time

    OOm Singapore is seeking a senior digital marketing professional to fill the role of Senior Digital Marketing Specialist. As a key member of our team, you will be responsible for leading high-impact digital marketing campaigns that drive real business results.Key Responsibilities:Tracking, analyzing, and reporting on the performance of digital campaigns,...


  • Singapore CME Group Full time

    **Senior Marketing Specialist, Commodities** The primary purpose of this role is to lead our Asia Commodities Product marketing efforts. The senior specialist will work with the global commodities Product Marketing Lead & Asia Product Teams to help define the overall marketing strategy and plans for the related products in region. This role will require...


  • Singapore INITIA INTERNATIONAL PTE. LTD. Full time

    Job Title: Senior Marketing SpecialistAbout INITIA INTERNATIONAL PTE. LTD.:We are a reputable company that focuses on delivering exceptional results in various sectors.Job Summary:The Senior Marketing Specialist will be responsible for developing and implementing marketing strategies to promote the company's products and services. This includes creating and...


  • Singapore Porsche Asia Pacific Pte Ltd Full time

    Specialist/Senior Specialist Experiential Marketing Get AI-powered advice on this job and more exclusive features. Develop and execute a cohesive brand, motorsports, community and product experience schedule that aligns with global strategy and regional business plans, ensuring consistent and impactful activations across markets and target group segments....


  • Singapore Helm Specialist Recruitment Full time

    Commodities - Trading - Singapore - Permanent / Full Time HELM is partnering with a global trading company to look for a highly organized Talent & Organisation Development Specialist who will based in Singapore. This role will be reporting to the Senior Manager, Talent & Organisation Development. As Talent & Organisation Development Specialist, you will be...


  • Singapore Talent Trader Group Pte Ltd Full time

    **About the job Senior Marketing Specialist**: **Responsibilities**: - Responsible for the planning, development and execution strategies across channels and platforms - Leverage data to identify opportunities new business demand, nurture sales-qualified leads, drive repeat sales and reduce churn and contraction in efforts of continuous business process...


  • Central Singapore Maker Lab Full time

    Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab’s cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics...


  • Singapore CME Group Full time

    **Senior Marketing Specialist, Financial Products** The primary purpose of this role is to lead our Asia Financial Product marketing efforts. The senior specialist will work with the global Financial Product Marketing Lead & Asia Product Teams to help define the overall marketing strategy and plans for the related products in region. This role will require...


  • Singapore CME Management Full time

    **Description** **Senior Marketing Specialist, Financial Products** The primary purpose of this role is to lead our Asia Financial Product marketing efforts. The senior specialist will work with the global Financial Product Marketing Lead & Asia Product Teams to help define the overall marketing strategy and plans for the related products in region. This...


  • Singapore Maker Lab Full time

    Grounded in a talent-centric mindset, Maker Lab is a marketing agency designed to build decentralised technology-led agency teams, rooted in collaboration with clients from the ground up. Maker Lab's cross-functional teams of multidisciplinary specialists are embedded into client teams across digital marketing competencies — from measurement & analytics...