Regional E-commerce Manager

2 weeks ago


Singapore Anta Southeast Asia Full time

Regional E-commerce Manager - Salomon/Descente/Arc'teryx ANTA was established in 1991; while ANTA Sports Products Limited, a widely recognized global sportswear company, was listed on the Main Board of HKEx in 2007 (Stock Codes: 2020 (HKD counter) and 82020 (RMB counter)). The mission of the Company is to bring the transcendent sports spirit into everyone's life. ANTA Sports principally engages in R&D, design, manufacturing, marketing and sales of professional sports products including footwear, apparel and accessories. By embracing an all-round brand portfolio including ANTA, FILA, DESCENTE, KOLON SPORT, MAIA ACTIVE and JACK WOLFSKIN, etc., ANTA Sports aims to unlock the potential of both the mass and high-end sportswear markets. ANTA Sports is also the largest shareholder of Amer Sports, Inc., a global group of iconic sports and outdoor brands, including Arc'teryx, Salomon, Wilson, Peak Performance, and Atomic, whose shares are listed on the New York Stock Exchange (NYSE: AS). Responsibilities: Lead and champion the E-commerce business for the brand(s) of Salomon, Descente and/or Arc'teryx, driving product and business development with key accounts and e-commerce partners across Southeast Asia (SEA). Develop and execute short- and long-term e-commerce strategies for both brand.com and marketplace channels. Own and achieve monthly sell-in and sell-out targets across all e-commerce accounts. Drive business expansion by launching new brand.com sites and marketplace platforms across SEA. Manage and optimize brand digital storefronts across all online platforms, ensuring consistency with global brand direction and visual identity. Collaborate cross-functionally with e-commerce, merchandising, finance, operations, and global stakeholders to deliver commercial excellence. Serve as a market expert, maintaining a deep understanding of competitors, customers, and platform dynamics within the region. Work closely with global and China headquarters, as well as local SEA teams, on assortment planning, pricing, inventory, and channel segmentation strategies. Requirements: Diploma or degree in Digital Business, Marketing, or related fields preferred. Minimum 5 years of experience managing e-commerce or marketplace accounts, prior experience in managing a team is advantageous. Prior experience handling apparel or shoes category is a plus. Strong understanding of marketplace platforms such as Shopee and Lazada. A self-starter with a growth mindset, capable of working independently and taking ownership of e-commerce and marketplace growth. Proficient in Excel and data analysis. Strong communication and collaboration skills; proficiency in Mandarin is preferred to liaise with counterparts in China headquarters and SEA markets. A passion for sports is must. Seniority level Mid-Senior level Employment type Full-time Job function Information Technology, Sales, and Customer Service Industries Retail Apparel and Fashion, Wholesale Footwear, and Online and Mail Order Retail #J-18808-Ljbffr



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