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Product Manager

2 weeks ago

Singapore NEXadept Full time

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About the Role
Our client, a leading global game publisher, is looking for an experienced Product Manager to lead the strategy, development, and optimization of a B2C marketing platform. This platform will serve as the central hub for player engagement, live promotions, rewards, and community-building across their gaming portfolio.
As a Product Manager, you will work closely with cross-functional teams, including game publishing, marketing, data analytics, and engineering, to develop and enhance engagement-driven features that maximize player retention and monetization.
Key Responsibilities
Define and execute the product roadmap for the B2C marketing platform, ensuring alignment with business and player engagement objectives.
Conduct market research, competitor analysis, and player insights to drive product decisions.
Collaborate with stakeholders across game publishing, marketing, and analytics teams to define KPIs and success metrics.
Feature Development & Execution
Manage the end-to-end product lifecycle, from concept to launch and post-release optimization.
Develop feature requirements, user flows, and wireframes, ensuring seamless UX and engagement mechanics.
Work with engineering and design teams to prioritize and deliver high-impact product updates.
Data-Driven Optimization
Utilize player behavior analytics, A/B testing, and retention data to drive product improvements.
Optimize content recommendations, player incentives, and monetization mechanics.
Continuously iterate on features based on user feedback and engagement trends.
Stakeholder Collaboration
Act as the primary bridge between business, marketing teams, and technical teams.
Ensure smooth integration between game features, live promotions, and backend systems.
Communicate product vision, roadmaps, and results to internal and external stakeholders.
Key Qualifications
5+ years of experience in Product Management, Digital Marketing Platforms.
Deep understanding of B2C engagement platforms, user behavior analytics, and live operations.
Experience in game publishing, digital monetization, or rewards programs is a plus.
Strong background in data-driven decision-making, A/B testing, and user funnel optimization.
Excellent communication and stakeholder management skills.
Experience working with Agile methodologies, Jira, and product management tools.
Why Join This Opportunity?
Work with a leading global game publisher on high-impact gaming projects.
Influence player engagement strategies that impact millions of active users worldwide.
Be part of a fast-paced, innovative, and data-driven culture in the gaming industry.
If you're passionate about
gaming, digital experiences, and player engagement , we’d love to hear from you
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Product Management
Industries
Technology, Information and Media
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