Tbwa Chiat/Day Inc | Entrepreneur in Residence
2 days ago
What is Menyala
Menyala is a venture builder founded by Temasek, a global investment firm headquartered in Singapore. We empower builders to drive technological shifts.
What is the role
As the EIR, you will spearhead the exploration, definition, and early execution of a new wealth management venture. With the freedom to shape the concept and execution, you’ll guide the venture from problem identification through validation, prototype, and MVP phases. You’ll collaborate with Menyala’s advisors, insurance experts, and technologists to test assumptions, refine product-market fit, and build a foundation for scalable growth.
The financial education landscape is experiencing a significant mismatch between traditional delivery methods and modern learning preferences, particularly among millennials, Gen Z, and women who control an increasing share of global wealth. Traditional financial institutions are struggling to engage these demographics with outdated educational formats, while newer fintech platforms often lack the depth and personalization needed for meaningful financial literacy. This disconnect creates not just a knowledge gap, but also a massive opportunity cost in untapped customer engagement and assets under management.
Current solutions fall into two problematic categories: traditional financial institutions producing high-quality but stale content that doesn't resonate with modern audiences, or social media "finfluencers" creating engaging but potentially unreliable content. The market lacks solutions that can combine institutional-grade financial knowledge with the engaging, personalized delivery mechanisms that modern consumers expect. Financial institutions are spending millions on generic content that fails to drive engagement or measurable learning outcomes.
The opportunity lies in building an AI-powered platform that can transform institutional financial knowledge into personalized, multimedia educational experiences. By leveraging AI to analyze learning patterns, customize content delivery, and measure engagement metrics similar to social media platforms, we can create a solution that serves both financial institutions and their evolving customer base. This platform could help institutions scale their educational efforts while providing the kind of dynamic, personalized learning experience that modern investors demand.
As an Entrepreneur-in-Residence, you'll work alongside:
Veteran Venture Architects who've built and scaled successful companies
Product and Engineering teams with deep domain expertise
Industry advisors who understand market dynamics and opportunities
A network of potential customers, partners, and investors
What we offer:
Structured venture-building methodology to validate and launch your concept
Full stack of resources to accelerate from idea to funded company
Clear path to seed funding for validated opportunities
Deep expertise in Financial Services and Web3 markets
Ideal for:
Seasoned entrepreneurs ready for their next venture
Industry veterans with deep market insights
Technical leaders who understand scalable solutions
Domain experts passionate about solving real problems
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