
Growth Marketing Manager
3 days ago
Responsibilities
Lead and scale SEO + paid media campaigns (Google Ads, social, display, retargeting, and emerging Web3-native channels).
Drive growth experiments (A/B testing, multivariate campaigns) to optimize conversions, retention, and acquisition cost.
Partner with product and community teams to create growth loops through user incentives, gamification, and engagement programs.
Oversee retention marketing (email, push, on-chain notifications, community engagement) to maximize customer lifetime value.
Analyze campaign data using Google Analytics, SEMrush, Dune, and on-chain dashboards, translating insights into actionable strategies.
Job Requirements
3–5 years’ experience in performance/growth marketing, paid acquisition, or digital media (Web3/fintech preferred).
Proven track record in SEM, funnel optimization, marketing automation, and retention campaigns.
Strong knowledge of SEO, paid ads platforms (Google, Meta, Twitter, LinkedIn), and analytics tools.
Familiarity with crypto/DeFi concepts, wallets, tokens, or on-chain metrics is a strong plus.
Proficiency in Mandarin to communicate with Chinese-speaking clients and counterparts will be advantageous
Regrettably, only shortlisted candidates will be notified.
Business Registration No.: R
EA Licence No: 20S0118
Registration No: R
Details
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing, Project Management, and Advertising
Industries: Internet Marketplace Platforms, Technology, Information and Media, and Information Services
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