Strategist (Culture & Innovation)

23 hours ago

Singapore Mash Full time

Overview

Talent Strategist | Building Profitable Talent-Centric Organisations | APAC Specialist

This Culture & Innovation Strategist role is designed for someone who thrives at the intersection of insight, storytelling, culture, and innovation. You’ll lead the delivery of the Culture & Innovation Hub promise – to be the platform for thought leadership, the exploration of future-of-work, and R&D - and ensure its outputs fuel brand awareness, deepen client relationships, and open commercial opportunities.

As the APAC Culture & Innovation Hub Manager, you will coordinate and deliver the Hub’s activity, ensuring its outputs are practical, impactful, and visible. This is a hybrid role across brand strategy, marketing comms, insights, and agency innovation.

Responsibilities

  • Own the day-to-day execution of the Hub’s agenda – turning strategic ideas into tangible, usable assets.
  • Manage multiple projects simultaneously, from insights and content development to internal alignment and rollout.
  • Work closely with the APAC GM and leadership to ensure the Hub drives both internal visibility and external impact.

Insight Generation & Thought Leadership

  • Research and curate trends in culture, creativity, technology, and the future of work – across APAC and globally.
  • Lead the creation of insight reports, toolkits, and market-facing thought pieces that position Mash as a forward-thinking partner.
  • Shape Mash team QBR narratives by translating trends and performance data into actionable client recommendations.

Brand Comms & Content Strategy

  • Build and manage a strategic content calendar across LinkedIn, CRM, and Mash-owned channels.
  • Repurpose QBRs, internal wins, and client milestones into high-impact case studies, social posts, and email comms.
  • Own our external social media strategy, amplifying Mash’s presence and elevating our brand voice.

Client Impact & Commercial Growth

  • Use Hub insights to deepen relationships with clients, identifying opportunities to co-create, evolve briefs, or test new ways of working.
  • Package Hub outputs (e.g. reports, sprints, tools) into assets that drive commercial conversations and pipeline momentum.
  • Collaborate with

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