Marketing and Campaigns Strategist

5 days ago

Singapore beBeeCommunications Full time $90,000 - $120,000
Job Description

We are seeking a highly skilled and motivated Marketing and Communications Professional to join our team. This is a fantastic opportunity for someone who is proactive, has strong communication skills, and a passion for conducting impactful campaigns.

The successful candidate will be responsible for supporting local marketing and communications activities that develop our profile in the Singapore market. This will involve coordinating multi-channel strategic campaigns, including in-person events, webinars, hybrids, etc. to attract and engage clients, showcase our capabilities, and raise brand awareness.

The role will work closely with the wider Business Development team, as well as executive assistants, lawyers, and partners to deliver compelling communications and BD campaigns using media and digital marketing platforms.

Key Responsibilities
  • Prepare first drafts of local communications strategies and campaigns that align with our brand or ASEAN and India
  • Provide communications support to select high priority APAC sector and practice groups
  • Collaborate with the local BD team to gain insights into communications and campaign objectives, challenges, and perception gaps
  • Assist with the development and execution of innovative and insightful media and digital campaigns that are thoroughly planned and measurable
Requirements
  • Graduate degree / university degree in business/related disciplines
  • Relevant marketing / business development experience at an equivalent level within a professional services organisation - minimum 2 years' experience
  • Proven experience in developing and executing high quality, innovative social media campaigns on platforms such as LinkedIn, with a strong good understanding of best practice and current media trends
  • Experience in public relations or corporate communications
  • Experienced in using a range of digital marketing platforms and tools (e.g. Content Management tools, Hootsuite, LinkedIn, SEO/SEM)
  • Experience in media relations, particularly in successfully building profiles and managing potential risks
  • Project management skills, including the ability to prioritise, work under pressure and multi-task to tight timeframes
  • International understanding of cultural nuances of doing business in the local market and APAC region
  • Track record of working with senior management within a complex international organisation
  • Excellent influencing skills, with the ability to persuade and communicate effectively both verbally and in writing
  • Proven history of leveraging creativity to conceptualise, execute, and influence strategic campaigns successfully
  • Able to be discrete and handle sensitive/confidential information
  • High attention to detail and a strong client focus

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