Trade Marketing Specialist

4 hours ago


Singapore JACOBS DOUWE EGBERTS Full time

Job Title: Trade Marketing Specialist

Job Summary: We are seeking a skilled Trade Marketing Specialist to join our team at JACOBS DOUWE EGBERTS. As a Trade Marketing Specialist, you will be responsible for developing and executing in-store marketing plans for all brand activations and innovations based on our Marketing Calendar.

Key Responsibilities:

  • Develop and execute in-store marketing plans for all brand activations and innovations.
  • Manage collaboration with suppliers/agencies to develop, design, and implement POS material/display/gadgets to achieve required objectives.
  • Execute and track in-store merchandising and promotional activities across various Retail channels.
  • Provide back-end support in tracking marketing spend on a monthly basis.

Qualifications:

  • Minimum 2 years of experience in Shopper Marketing or Sales.
  • Sales experience recommended.
  • FMCG market knowledge.
  • Knowledge of information system tools (AC Nielsen, paceman, TNS, GFK).
  • Upper-intermediate English.
  • Able to work on major festivals (e.g., Chinese New Year period) in view of Store activations.


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