Digital Marketing Specialist

4 days ago

Singapore beBeeEmailMarketing Full time $4,000 - $5,000

Job Opportunity

About the Role

We are seeking a highly skilled and experienced professional to conceptualize, craft and execute multi-touch email marketing campaigns and targeted Account-Based Marketing (ABM) programs.

The ideal candidate will be responsible for developing and building email HTML, reporting, database management, list segmentation and change management skills.

  • Develop and execute multi-channel ABM campaigns, including strategy development, stakeholder alignment and project management.
  • Proactively maintain the data integrity of our email database, establish email flow rules and implement operational workflows to regularly scrub the database.
  • Develop data-driven campaigns and perform fast-cycle A/B testing.
  • Configure IP warming and IP reputation maintenance to improve email deliverability and engagement rates for various Asia Pacific countries.

Key Requirements

Key Skills

To succeed in this role, the ideal candidate should have:

  • A strong passion for crafting email marketing/ABM campaigns.
  • Excellent analytical and problem-solving skills.
  • Strategic thinking capabilities to provide actionable insights and deliver targeted campaigns.
  • Experience working in a fast-paced tech environment.

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