Digital Growth Strategist
1 month ago
As a key member of our team at Flintex Consulting Pte Ltd, you will play a crucial role in driving business growth through strategic marketing initiatives. Your focus will be on developing and executing campaigns that drive user acquisition, retention, and revenue growth across all digital channels.
Key Responsibilities:
- Develop and execute strategic marketing campaigns to drive user acquisition, retention, and revenue growth.
- Utilize data analytics and performance metrics to optimize marketing campaigns and drive continuous improvement.
- Oversee ad developments, testing, and analysis for performance optimization.
- Collaborate with cross-functional teams to ensure alignment on growth efforts with broader company objectives.
- Prepare and present forecasts and regular reports on growth performances to senior management.
- Conduct market research and competitive analysis to identify new growth opportunities and stay ahead of industry trends.
- Lead and mentor a team of marketers, providing guidance, support, and professional development opportunities.
Requirements:
- Bachelor's degree in marketing, business, or related field.
- Minimum of 5 years of experience in growth marketing or digital marketing roles.
- Proven track record in driving successful optimizations to reach and engage customers through digital marketing acquisition and conversion.
- Knowledge of CRM tools, marketing automation setup, and SEO tools.
- Expertise in Paid Search, Paid Social, Display, Retargeting, Affiliate, CRO, and SEO.
- Expertise with Google Analytics, performance dashboards, and basic SQL.
- Familiarity with acquisition analysis, A/B testing, and ad fraud detection.
- Past experiences managing teams of 1-2 members.
- Passion for mobile performance marketing with a keen interest in staying ahead of industry trends.
- Strong analytical skills and proficiency in data analysis tools and techniques.
- Excellent communication and collaboration skills, with the ability to influence and align cross-functional teams.
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