Digital Marketing Communications Specialist

23 hours ago


Singapore APSN EDUCATION SERVICES LTD. Full time
Job Description

We are seeking a highly skilled Digital Marketing Communications Specialist to join our team at APSN Education Services Ltd.

About the Role
As a Digital Marketing Communications Specialist, you will play a critical role in developing and implementing branding strategies and campaigns to increase mindshare for the One APSN brand. You will be responsible for building and nurturing relationships with media and influencers to enhance publicity, as well as creating engaging digital content (written, visual, and video).

Key Responsibilities
  • Develop and implement effective branding strategies and campaigns across various channels, including website, social media, and email.
  • Build and maintain relationships with media and influencers to enhance publicity and reputation.
  • Create high-quality, engaging digital content (written, visual, and video) to promote the One APSN brand.
  • Assist in the production of marketing collateral, including Annual Reports, newsletters, and corporate videos.
  • Monitor and analyze performance metrics, such as web analytics, social media analytics, and campaign results, to inform future marketing strategies.

Requirements
You will need to have a Bachelor's Degree in Mass Communication or Marketing, with at least 3-4 years of relevant experience. You should be familiar with using WordPress and other content management systems to update websites, as well as having experience in digital marketing, social media content creation/management, and applying data analytics to assess effectiveness. Strong proficiency in English, both spoken and written, is essential, with a second language an added advantage.

What We Offer
In this role, you will have the opportunity to work on exciting projects, develop your skills, and contribute to the growth and success of our organization. Our salary package includes a competitive annual salary of $80,000, commensurate with experience.

APSN Education Services Ltd. offers a dynamic and supportive work environment, where you will have the chance to make a real difference in the lives of individuals with special needs. If you are passionate about digital marketing and communications, and want to be part of a team that makes a positive impact, we encourage you to apply for this exciting opportunity.

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