National Education and Total Defence Content Strategist

1 week ago

Singapore beBeeStrategist Full time $120,000 - $200,000
Content Strategist - National Education and Total Defence

The Content Strategist plays a pivotal role in leading a team to craft compelling content that engages Singaporeans on key issues affecting the nation.

This role involves developing strategies to build awareness, encourage discussion, and drive digital marketing initiatives that expand the reach of key messages.

Responsibilities:
  • Developing content that resonates with the audience and fosters a deeper understanding of national issues.
  • Drive digital marketing efforts to amplify key messages and enhance online engagement.
  • Stay abreast of emerging trends and adapt strategies to maintain relevance in the ever-evolving digital landscape.
  • Innovate and explore new ways to engage the audience and stay ahead of the curve.
Qualifications:
  • A minimum of 6 years of experience, preferably with 3 to 5 years in content development, project management, or related fields.
  • Strong content strategy and development skills, along with excellent digital marketing knowledge.
  • Ability to distill complex issues into engaging content and proficiency in one other vernacular language is an asset.
  • Only shortlisted candidates will be notified for further evaluation.
About MINDEF:

MINDEF's mission is to enhance Singapore's peace and security through deterrence and diplomacy. The Defence Executive Officer (DXO) scheme offers various job functions, including corporate communications, cyber security, data analytics, defence policy, finance, HR, psychology, and more.

DXOs work together with military counterparts to contribute to MINDEF/SAF's mission and ensure Singapore's security and stability.

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