Digital Marketing Strategist for Emerging Markets

6 hours ago


Singapore HAYS SPECIALIST RECRUITMENT PTE. LTD. Full time
Job Description

We are seeking a highly skilled Digital Marketing Strategist to join our team at HAYS SPECIALIST RECRUITMENT PTE. LTD.

Key Responsibilities:
  • Lead the strategic development and implementation of social influencer marketing initiatives in APAC, working closely with global and local teams.
  • Leverage data-driven insights to inform influencer marketing strategies and drive business growth in the region.
  • Roll out training programs to enhance marketers' skills and knowledge in social influencer marketing.
  • Establish infrastructure, processes, and governance to ensure successful influencer marketing campaigns.
Requirements:
  • 5-8 years of experience in social influencer marketing, preferably in entertainment, sports, or FMCG industries.
  • Strong understanding of social influencer and creator markets, with ability to apply strategic thinking to solve critical business gaps.
  • Familiarity with social media tools such as Brandwatch, Meltwater, and Sprinklr.
Salary:

$120,000 - $150,000 per annum, depending on experience.



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