Digital Marketing Strategist

4 weeks ago

Singapore CFB BOTS PTE. LTD. Full time
Job Description

At CFB Bots PTE. LTD., we are seeking a highly skilled Digital Marketing Strategist to join our team.

Company Overview

CFB Bots is a technology service provider specializing in Intelligent Automation (IA). Our mission is to co-create the Digital Workforce of the Future, and our vision is to make work enjoyable.

We partner with large enterprises in their Digital Transformation journey and help them and their employees thrive in the Future of Work.

Job Summary

We are looking for a self-motivated and results-oriented Digital Marketing Strategist to develop and implement marketing strategies that promote our products and services.

Your key role will be to conceptualize, develop, and execute strategic marketing plans that engage and grow our digital presence through various online and offline mediums.

You will identify customer pain points and opportunities that the company can fill, creating content for our website and social media accounts, including graphics, blogs, or videos.

Key Responsibilities
  • Conceptualize, develop, and execute strategic marketing plans.
  • Identify customer pain points and opportunities that the company can fill.
  • Engage and grow our digital presence through various online and offline mediums.
  • Create content for our website and social media accounts, including graphics, blogs, or videos.
  • Create marketing assets for distribution through various channels.
  • Monitor, analyze, and optimize our marketing efforts.
  • Work with our partners on joint marketing campaigns to achieve ROI.
  • Conduct market research on industry trends and perform competitors' analysis.
  • Build brand awareness and positioning.
  • Support sales and lead generation efforts.
Requirements
  • Degree in Marketing/Business or relevant discipline.
  • At least 3 years of marketing experience in the software and technology industry.
  • Excellent written and spoken communication skills.
  • Ability to work independently in a fast-paced environment.
  • Experience with latest digital platforms and technologies.
  • Ability to create engaging and relevant content for the web and growing an audience.
  • Highly creative and has experience in running online and offline campaigns.
  • Experience in digital marketing with a passion for emerging technologies.
  • Demonstrated understanding in identifying target audiences.
  • Part-time employment seekers with relevant experience are welcome to apply.
Compensation

The estimated salary for this position is SGD $80,000 - SGD $120,000 per annum, depending on experience.

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