Research and Insights Director

4 days ago

Singapur, Singapore Assembly Full time
About the Role

We are seeking a highly analytical and data-driven leader to join our team at Assembly as a Research and Insights Associate Director. As a key member of our research team, you will be responsible for shaping and elevating our research capabilities across the Asia-Pacific region.

Key Responsibilities
  • Mastering Media Landscapes: Conduct in-depth analysis of media consumption habits, platform performance, and emerging trends across diverse APAC markets.
  • Macro Trend Maven: Synthesize vast amounts of data to identify and articulate overarching trends that impact media strategies, consumer engagement, and brand positioning.
  • Social Listening Guru: Manage and interpret real-time social data to understand consumer sentiment, conversations, and emerging trends.
  • Research Powerhouse: Oversee a comprehensive research program, encompassing proprietary surveys, focus groups, social listening, and competitive analysis.
  • Data Wizard: Leverage advanced analytics tools (Excel macros, SQL, Google Analytics) to extract meaningful insights and uncover hidden patterns.
  • Knowledge Curator: Manage a robust library of third-party research reports, ensuring access to cutting-edge insights for the agency and clients.
  • Investment Strategist: Conduct cost-benefit analyses for potential research tools and platforms, maximizing value and impact.
  • Thought Leadership: Make trend/reporting recommendations to internal teams and play a pivotal role in shaping strategic thought-leadership programs that elevate the agency status.
Your Impact
  • Strategic Support: Your insights will directly guide the agency's strategy team and media recommendations, ensuring they're rooted in data-backed understanding of the ever-evolving media landscape.
  • Competitive Advantage: You'll equip Assembly with a unique understanding of macro trends and consumer behavior, positioning us as thought leaders in the industry.
  • Client Value: Your research will empower clients with actionable insights and a clear roadmap for navigating the complex media landscape in APAC.
  • Data-Driven Culture: You'll foster a culture of data-driven decision-making, elevating the agency's capabilities and outcomes.
  • Innovation Catalyst: You'll identify and champion new research methodologies, tools, and platforms to stay ahead of the curve.
Requirements
  • Analytical Acumen: Preference to quantitative degree holders (statistics, mathematics, computer science, etc.) or equivalent.
  • Research Methodologist: Demonstrated ability to design and execute full-scale surveys and focus groups, including analysis and reporting.
  • Social Listening Ace: Extensive experience managing and analyzing data from social listening platforms (e.g., Quid, Netbase, Brandwatch, Meltwater).
  • Trend-spotter: Proven track record of identifying and interpreting macro trends in media, consumer behavior, and technology.
  • Communication Champion: Excellent written and verbal communication skills, with the ability to present complex findings in a clear and compelling manner.
  • Technical Expertise: Mastery of Excel macros, SQL, Google Analytics, and other data analysis tools.
  • Leadership Presence: Experience leading and mentoring research teams, fostering collaboration and driving results from outsourced and remote teams.
What We Offer
  • We're part of Stagwell (NASDAQ: STGW), the challenger network built to transform marketing.
  • We care about your growth — we offer competitive salaries, annual compensation reviews, and keep detailed personal development plans to ensure you're hitting your personal and company goals.
  • We recognize and celebrate your achievements — whether it's through company meetups, employee recognition programs, or just a regular day, we make sure our people's achievements are known and appreciated.
  • We're truly a people-first organization. That's why we operate in a hybrid model with flexibility, allowing you to be in control of your work-life balance.
  • We believe in making impactful change in society, we encourage you to take Impact Leave time off from work to engage in volunteer activities with a charity that you support.

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