Content Strategist Home Decor
5 days ago
SPH Media's mission is to be the trusted source of news and lifestyle content in Singapore and Asia. Our commitment to producing credible, balanced, and objective news and analysis has earned us a reputation as a leading media brand. We welcome talented individuals to join our team and contribute to our vision of fostering an informed, engaged citizenry.
About the Role
We are seeking a commercially-driven, digitally savvy Editor who can lead our content strategy across all platforms while driving revenue opportunities and building valuable industry relationships. As an editorial leader, you will be responsible for developing revenue-generating content partnerships and branded campaigns that maintain editorial integrity while meeting client objectives.
Servicing Your Dreams
At SPH Media, we understand the importance of home-building and decoration. That's why we've created a premier media brand dedicated to the home-building journey, inspiring and guiding Singaporeans through every step of creating their dream homes. If you share our passion for home design and decor, this could be the perfect opportunity for you to grow your career in a vibrant and collaborative environment.
Your Key Responsibilities:
- Develop revenue-generating content partnerships and branded campaigns that maintain editorial integrity while meeting client objectives.
- Collaborate with sales teams to create compelling commercial packages across digital, social platforms, and print.
- Identify and capitalise on new monetisation opportunities aligned with our audience interests.
- Drive web traffic growth, engagement metrics targets through data-informed content decisions.
- Lead SEO optimisation strategies to improve content discoverability and performance.
- Oversee the creation of engaging content across multiple formats (articles, videos, social media) that resonates with our audience.
- Analyse performance metrics to continuously refine our content approach.
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