Digital Marketing Senior Specialist

2 weeks ago


Singapore GROMARK CONSUMERS ENTERPRISE PTE LTD Full time
Job Title: Digital Marketing Senior Specialist

At GROMARK CONSUMERS ENTERPRISE PTE LTD, we are seeking a highly skilled Digital Marketing Senior Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing a comprehensive digital marketing strategy that drives business growth and revenue.

Key Responsibilities:
  • Conduct market research to understand the digital landscape, e-commerce trends, and consumer behaviors in the China market.
  • Develop and implement a digital marketing strategy that includes SEO, SEM, email marketing, social media, online advertising, and marketplace management.
  • Work closely with agencies to create content for Chinese and global digital platforms, ensuring brand consistency and engagement.
  • Coordinate with branding managers and agencies to ensure compliance with digital and e-commerce regulations.
  • Oversee the design and development of innovative packaging solutions that align with brand identity.
  • Monitor and evaluate the effectiveness of digital marketing efforts using analytics tools.
  • Assist in digital marketing budgets and ensure optimal allocation of resources.
Requirements:
  • 5 years of experience in marketing, mass communications, or a related field.
  • Undergraduate or above degree in a relevant field.
  • Must understand the Chinese market and have Mandarin writing and reading skills.
  • Proven ability to adapt quickly to emerging trends in content marketing, social media, and digital advertising.
  • Portfolio of work that demonstrates writing, editing, and designing skills.
  • Ability to collaborate well and work independently.


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