Brand Ambassador Lead
2 days ago
As a Brand Ambassador Lead, you will play a crucial role in promoting our brand values and messaging across various channels. You will lead the execution of local and regional communications strategies and Public Relations efforts to grow media share of voice in both traditional and new media.
Your Key Responsibilities Will Include:
• Developing and implementing strategic communications plans to enhance our brand image and reputation.
• Building and managing relationships with key media contacts and influencers/KOLs to secure feature stories and coverage.
• Collaborating with the Public Relations agency and other vendors/partners to ensure effective communications and positive outcomes aligned to communications objectives.
• Managing and maintaining accurate records of all communications activities and materials to ensure content compliance and accuracy.
• Creating and disseminating engaging content across various channels to promote our brand values and messaging.
• Staying up-to-date with the latest Public Relations and social media best practices and technologies to inform our communications strategy.
• Providing expert guidance and advice to colleagues on Public Relations and communications matters.
• Performing other ad-hoc duties within Marketing such as support for events.
Requirements:
Degree in Marketing, Public Relations and Journalism or relevant field.
At least 5 years of related Brand, Communications, Public Relations, Social Media and Content Management experience.
Excellent written & verbal communication skills.
Strong knowledge in Microsoft applications, especially Excel.
Basic knowledge in design tools such as Photoshop and AI is advantageous.
Experience with tools such as HubSpot and any social listening tools is advantageous.
Experience in the Education/Service industry or Public Relations/Digital Agency is preferred.
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