Digital Marketing Strategist for Southeast Asia
4 weeks ago
Job Title: Senior Digital Marketing Specialist for Fendi
Job Summary:
We are seeking a highly skilled Senior Digital Marketing Specialist to join our team in Southeast Asia. The ideal candidate will have a strong background in digital marketing, with a proven track record of driving performance campaigns for e-commerce.
Key Responsibilities:
- Develop and execute digital marketing strategies to drive traffic to the Fendi online business and retail network.
- Work closely with agencies to develop seasonal campaign briefs and optimize ad campaigns across multiple platforms.
- Monitor and analyze campaign performance to provide insights and recommendations for future campaign planning.
- Proactively monitor competitors' campaigns and stay up-to-date with industry trends.
- Plan and execute digital content on owned social media platforms.
- Prepare regular and ad-hoc social media reports.
- Manage performance campaigns to drive and support the eCommerce business.
Requirements:
- Bachelor's degree in a relevant field.
- 3 years of related experience in digital marketing or e-commerce in the retail industry.
- Strong knowledge of digital marketing tools and platforms, including Google, Facebook, Instagram, and TikTok.
- Proven track record in driving performance campaigns for e-commerce.
- Good team player with a positive outlook.
- Strong communication, interpersonal, and project completion dedication.
- Self-motivated, results-oriented, performance-driven, and able to work under pressure with tight deadlines.
- Able to work independently and collaboratively with cross-functional teams.
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