Senior Marketing Director

3 days ago


Singapore L'OREAL SINGAPORE PTE. LTD. Full time

Job Title: Senior Marketing Director

Company Overview

L'OREAL SINGAPORE PTE. LTD. is a leading cosmetics company that offers a wide range of beauty products to consumers worldwide.

Salary

$150,000 - $200,000 per annum, depending on experience and qualifications.

Job Description

We are seeking an experienced Regional Marketing Manager to join our team in Singapore. The ideal candidate will have a proven track record in developing and implementing successful marketing strategies for regional brands.

The Regional Marketing Manager will be responsible for defining and guiding the country brand strategy consistent with the international brand positioning and the country's priorities. This includes:

  • Defining strategic directions and 3-year marketing plans
  • Guiding portfolio priorities (new launches, pillar products' renewal and animation of core catalogue)
  • Steering the collection and analysis of consumer and market insights
  • Taking ownership of international launches and creating the right angle of attack locally

The successful candidate will also be responsible for managing the budget, leading the marketing mix strategies and adapting communication to meet the needs of the business.

In addition, the Regional Marketing Manager will mobilise other departments and partner agencies to develop a broader business strategy and build, develop and manage their team.

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