Corporate Communications Specialist
4 weeks ago
Job Title: Corporate Communications
Company: Panasonic Asia Pacific Pte Ltd
Job Summary:
We are seeking a highly skilled and experienced Corporate Communications professional to join our team. The successful candidate will be responsible for developing and implementing effective communication strategies to enhance the company's brand awareness and corporate image.
Key Responsibilities:
- Develop and implement communication strategies to enhance the company's brand awareness and corporate image
- Provide regional support and PR guidance to the regional teams on brand management, crisis management, reviewing press materials, on-ground support, etc.
- Enhance the company's brand awareness and corporate image through various media channels
- Develop and edit news releases, speeches, articles, briefing documents, and other press materials
- Plan and develop a PR plan, including budgets, timelines, etc.
- Identify key messages and leverage a variety of media channels to maximize the company's brand exposure through interviews, editorials, etc.
- Craft messages and talking points for senior management
- Organize events including press conferences, regional conferences, and press tours
- Manage media inquiries and interview requests and pitch stories to the media
- Identify regional PR/media opportunities (e.g. organize media roundtable with regional media)
- Share relevant news announcements and article write-ups across the organization and distribution of the monthly newsletter
- Support crisis communications and drive issues management
Requirements:
- Minimum 5-8 years of experience in PR or related communications experience and demonstrate a good understanding of PR practice in B2C and B2B area
- Excellent written and verbal communication skills and strong attention to detail
- Understanding of Singapore and APAC Media Landscape
- Excellent self-presentation, energetic, strong work ethic as well as accountability as a team player and member
- Fast learner with a good learning attitude
- Pro-active and takes initiative
- Handling difficult situations and advising people within the organization
- Complete ownership of tasks assigned and with the ability to multi task and meet deadlines
- Proficiency in Microsoft Windows, Microsoft Office (Outlook, Word, Excel, PowerPoint)
- Relevant digital experience
- Motivated and a good work attitude
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