Digital Marketing Strategist
2 days ago
Job Description:
We are seeking a dynamic and experienced professional to join our D2C Enterprise team. As a Brand Manager, you will act as a business consultant for direct brand clients, developing e-commerce and performance marketing strategies.
Key Responsibilities:
- Develop and implement tailored e-commerce strategies for direct brand clients, ensuring alignment with their business objectives.
- Formulate performance marketing strategies to drive online traffic, improve conversion rates, and achieve sales targets.
- Analyze sales performance, market trends, and consumer behavior to optimize digital sales strategies.
- Work closely with designers, content teams, and media planners to develop creative marketing assets that align with brand positioning.
- Plan and execute seasonal campaigns, product launches, and promotional activities to enhance brand visibility and customer engagement.
Requirements:
- Bachelor's degree in Marketing, Business Administration, E-Commerce, or a related field.
- Proven experience in brand management, digital marketing, and promotional planning, preferably within the e-commerce or D2C sector.
- Strong ability to develop and execute performance marketing strategies across paid and organic channels.
- Creative mindset with a keen eye for branding, design, and storytelling in marketing campaigns.
- Demonstrated ability to manage client relationships and drive retention.
- Excellent leadership abilities with experience in guiding and developing teams.
- Strong analytical skills to interpret data and translate insights into actionable marketing strategies.
- Exceptional communication and interpersonal skills.
- Proficiency in digital marketing tools, performance tracking software, and e-commerce platforms.
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