Paid Advertising Manager APAC
6 days ago
We are seeking an experienced Digital Paid Media Manager to join our team in Singapore. As a key member of our team, you will be responsible for managing paid media channels such as paid search, metasearch, display & social prospecting and retargeting for the APAC region. You will work closely with our media agency to deliver targets set during annual & quarterly planning.
Key Responsibilities
- Manage media agency to achieve digital performance objectives (growth and efficiency).
- Thorough detailed analysis to ensure YoY growth.
- Recommendation of tests-and-learns, scaling through new channels, and creative optimisation.
- Drive revenue growth and efficiency gains within performance media channels.
What We Are Looking For
- Bachelor's degree in marketing or related field.
- 5+ years of experience in online marketing roles in APAC.
- Hands-on knowledge of managing and optimising digital channels (either client-side or agency side).
- Experience planning, managing and optimising paid search / online activity to budget and revenue targets.
- Good understanding of website tracking, and experience using either Adobe Analytics or Google Analytics.
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