Marketing Communications Specialist
7 days ago
About the Role:
PARK HOTEL GROUP MANAGEMENT PTE. LTD. is seeking an experienced Marketing Communications Specialist to join its team in supporting the marketing department's efforts.
Main Responsibilities:
- Create and execute engaging content on various social media channels, including Facebook, Instagram, WeChat, and RED, as well as emails, blogs, and campaign media channels.
- Collaborate with the senior manager to develop compelling and effective social and influencer campaigns that resonate with the target audience.
- Maintain the brand voice and consistency across owned social channels.
- Support Park Rewards initiatives to drive customer loyalty and engagement through owned and paid channels.
- Work closely with agency partners, hotels, and design teams to co-create engaging content.
- Coordinate the production of marketing communications collateral, including the website, brochures, videos, exhibitions, presentations, and corporate gifts.
- Perform other tasks or projects as assigned by management.
Requirements:
- 1-3 years of relevant work experience in marketing communications.
- Excellent written and spoken English and Mandarin skills.
- A good understanding and experience working with mainstream social media channels are essential.
- Familiarity with China social media platforms (WeChat, RED) is highly preferred.
Benefits:
The successful candidate can expect a competitive salary of SGD 50,000 - SGD 65,000 per annum, depending on experience.
This role offers opportunities for career growth and development in a dynamic and innovative company.
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