Regional Brand Marketing Director

2 weeks ago

Singapore beBeeMarketing Full time $120,000 - $150,000
Job Description

Regional Brand Marketing Director Role

You will lead the development and execution of regional brand strategies that align with the company's global positioning, adapting to local market characteristics.

Integrated marketing communications efforts, both online and offline, will be a key focus. This includes product launches, seasonal campaigns, and key brand moments. You will oversee brand and marketing execution across regional markets by working closely with local teams and agency partners.

A digital strategist will work closely with internal teams and external partners to optimize digital presence and ROI. Responsibilities include managing marketing budgets effectively, defining KPIs, tracking campaign performance, and continuously improving marketing effectiveness.

  • Develop and execute regional brand strategies
  • Lead IMC efforts for product launches and seasonal campaigns
  • Oversee brand and marketing execution across regional markets
  • Develop digital strategies for content marketing, social media, SEO/SEM, and e-commerce performance campaigns
  • Manage marketing budgets and track campaign performance

To succeed in this role, you should have a strong background in marketing and experience working in a leadership capacity. Excellent communication and project management skills are essential, as well as the ability to thrive in a fast-paced environment.

Key Responsibilities

The ideal candidate will have:

  • A strong understanding of marketing principles and best practices
  • Proven experience in leading integrated marketing campaigns
  • Excellent communication and project management skills
  • Able to adapt quickly to changing priorities and deadlines

What We Offer

This is an exciting opportunity to join our team and contribute to the success of our organization. We offer a competitive compensation package, opportunities for professional growth and development, and a dynamic work environment.

About Us

We are a [brief description of the company]. Our mission is to [company mission statement].

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