Senior Marketing Strategist

5 days ago


Singapore ASUS Global Pte Ltd Full time
Job Description

At ASUS Global Pte Ltd, we are seeking a highly skilled and experienced Marketing Professional to join our team as a B2B Commercial Product Marketing Specialist.

This role is responsible for driving the Commercial GTM strategy through various marketing channels, including Digital, Public Relations, Trade Marketing, In-store Marketing & Events. Reporting to the B2B Marketing Manager – SYS BG, you will deliver effective marketing campaigns to increase awareness of the ASUS Commercial product category.

The Responsibilities:
  • Collaborate with the B2B Marketing Manager – SYS BG to deliver on GTM Marketing Communications strategy.
  • Support in the localisation and roll out of HQ assets to local market to ensure consistent brand & product message across all key marketing touchpoints.
  • Roll out of local & global campaigns to partners & resellers through Trade Marketing.
  • Work closely with internal and external stakeholders to drive channel expansion projects.
  • Manage end-to-end Digital/ Channel / Partner marketing, including in-store and online marketing for the commercial range.
  • Coordinate event management for various brand, trade & partner events across consumer categories.


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