Digital Marketing Specialist Leader

1 day ago


Singapore VT Markets Pty Ltd Full time

At VT Markets Pty Ltd, we're seeking an experienced Paid Media Strategist to lead our marketing efforts in the SEA region. As a key member of our team, you'll drive paid strategies across platforms and channels for campaigns, content, brand building, partner and user acquisition for B2B and B2C business models.

Key responsibilities include:

  • Managing paid budgets, analyzing campaign data, and making data-driven decisions to optimize campaigns and drive ROI.
  • Owning full-funnel metrics; deeply understanding data and customer, extracting insights, product data, and customer research to identify and optimize growth levers.
  • Identifying opportunities to reach new market segments and expand market share.
  • Building and implementing digital marketing campaigns to drive lead generation and brand awareness.
  • Executing digital marketing initiatives via omni-channel marketing strategies (website, social media, targeted ads, SEM, email) to achieve business goals.


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