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2 weeks ago
We are seeking a skilled Social Media Marketing Professional to support our influencer partnerships and drive brand growth across digital platforms.
About the Role:This role is ideal for those passionate about fashion, social media trends, and building strong relationships with influencers. The successful candidate will be responsible for identifying and partnering with influencers aligned with our company initiatives and project requirements.
Main Responsibilities:- Influencer Identification: Utilize data-driven approaches to identify and partner with influencers who align with our company initiatives and project requirements.
- Nurturing Relationships: Nurture existing relationships while expanding into new demographics, managing day-to-day communications via email, phone, and messaging.
- Content Creation: Develop and implement content strategies to drive performance across revenue, engagement, messaging, and follower growth, collaborating closely with social, communications, and editorial teams.
- Evaluation: Evaluate the success of social media activations through key performance indicators (KPIs) and performance forecasting.
- Bachelor's degree or equivalent experience
- 5+ years in Influencer Marketing, social media, or PR (fashion industry preferred)
- Existing influencer/celebrity network and eye for emerging talent
- Proficient in TikTok, Instagram, YouTube, and other major platforms
- Strong strategic, creative, and communication skills
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