APAC Marketing Lead Generation Specialist
5 days ago
We are seeking an experienced Senior Growth Digital Marketing Manager to join our team in the Asia-Pacific region.
Job SummaryThis role will be responsible for developing and executing lead generation strategies using social media platforms and digital tools to identify and engage high-potential prospects. The ideal candidate will have a strong understanding of LinkedIn as a lead generation and executive branding tool, as well as experience with CRM platforms and marketing automation tools.
About UsDSS Sustainable Solutions is a leading consulting firm specializing in operational risk management, operational excellence, and sustainability. We work with clients across various industries, including metals and mining, chemicals, oil and gas, power and utilities, agriculture, food and beverage, industrial and manufacturing, and private equity.
ResponsibilitiesThe successful candidate will be responsible for:
- Developing and executing lead generation strategies using social media platforms especially LinkedIn, and digital tools to identify and engage high-potential prospects.
- Collaborating with marketing teams to optimize compelling, platform-specific content that drives engagement and generates qualified leads.
- Monitoring and optimizing social campaigns to maximize lead generation and conversion rates.
To succeed in this role, you will need:
- Proven 6-8 years of experience in growth marketing, social media prospecting, or a similar role, preferably with account-based marketing experience.
- A strong understanding of LinkedIn as a lead generation and executive branding tool.
- Experience with CRM platforms (especially Dynamics365) and marketing automation tools (e.g., Eloqua).
- Proficiency in social media management tools and analytics platforms.
- Strong organizational and analytical skills, and good with digital tools and database mining.
- Excellent communication and collaboration abilities.
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