Digital Branding Specialist
3 days ago
About the Role:
We are seeking a Shopee Marketing Professional to join our team As a Marketing Expert at Shopee, you will be responsible for driving business growth through effective marketing strategies. This includes developing and executing offline branding strategies to increase brand visibility in key markets.
One of your primary responsibilities will be to plan and manage in-person marketing campaigns such as pop-up events, roadshows, and corporate events that align with our company's brand values. You will work closely with creative teams to design engaging offline materials (brochures, banners, displays) that are cohesive with online campaigns.
In addition to these tasks, you will identify opportunities for partnerships with relevant businesses and organizations to strengthen offline branding efforts. Your role will also involve working closely with the product, sales, and customer service teams to ensure cohesive branding across all customer touchpoints, both online and offline.
To succeed in this position, you will require 1-3 years of work experience in offline marketing, branding, or a similar role, ideally within the fintech, financial services, or technology sectors. A Bachelor's degree in Marketing, Business, or a related field is preferred.
Key Skills:
- Experience in offline marketing, branding, or a similar role
- Strong knowledge of social media platforms and tools
- Ability to work cross-functionally with multiple teams
- Exceptional communication skills
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