Automotive Brand Specialist

2 days ago


Singapore People Profilers Full time

**Job Title: Automotive Brand Specialist**

We are looking for a skilled Automotive Brand Specialist to join our team. The ideal candidate will have a strong background in automotive marketing, with a minimum of 5 years of experience in developing effective brand strategies.

The successful candidate will be responsible for developing strategies to increase digital visibility of the company/brand/product across all touch points, tracking all digital performance metrics, including usability, design, content, etc., and overseeing prospecting initiatives & monitor ROI.

Key Responsibilities:

  • Develop strategies to increase digital visibility of the company/brand/product across all touch points
  • Track all digital performance metrics, including usability, design, content, etc.
  • Oversee prospecting initiatives & monitor ROI
  • Effectively manage all agencies and vendors
  • Custodian of Customer Experience (CX), which includes customer engagements, Customer Lifecycle Value (CLV), mapping of Customer Journey (CJ)

Requirements:

  • Degree in Marketing
  • Minimum 5 years of marketing related experience, with experience in digital marketing
  • Strong analytical skills
  • Innovative with creative flair, resourceful, proactive and a good team player
  • Good interpersonal and communication skills
  • Excellent command of written and spoken English


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