
Digital Performance Marketing Manager
2 days ago
You will lead the charge in digital performance marketing across APAC, overseeing large-scale paid media campaigns and developing strategies tailored to regional nuances.
Key Responsibilities:- Strategic Leadership: Develop and execute a regional performance media strategy aligned with client business goals and measurable outcomes.
- Scale & Precision: Oversee multi-market media investments across Paid Search, Social, and Display, ensuring campaigns are executed with precision and at scale.
- Client Partnering: Provide strategic counsel on growth opportunities, market dynamics, and platform innovations to senior clients.
- Regional Expertise: Leverage deep knowledge of APAC marketing nuances to shape strategies tailored to local markets.
- Innovation & Growth: Identify and test emerging platforms, formats, and partnerships, translating insights into scalable best practices.
- Data-Driven Insights: Lead the development of performance measurement frameworks and synthesize cross-channel data to generate actionable insights.
- Team Leadership: Inspire and mentor a regional team of performance specialists and managers, fostering excellence in activation, optimization, and client servicing.
- Bachelor's Degree/MBA or equivalent.
- 8-10+ years of experience in digital media strategy, planning, and execution, with proven success managing large-scale, multi-market accounts across APAC.
- Strong cross-channel expertise in Paid Search, Social, and Display, with hands-on knowledge of activation best practices.
- Deep understanding of APAC market landscapes, cultural nuances, and regional marketing complexities.
- Exceptional client management skills, with the ability to engage and influence senior stakeholders.
- Experience in developing and implementing integrated media strategies that balance innovation, performance, and brand growth.
- Strong leadership and people management skills, with experience leading remote/regional teams.
- Analytical mindset with proven ability to translate data into strategic recommendations.
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