Digital Advertising Specialist
1 day ago
We are looking for an exceptional Digital Advertising Specialist to join our team and help us drive growth through innovative performance marketing strategies.
This is a unique opportunity to leverage your skills and experience in managing Linked In and Google Ads campaigns to drive measurable impact on our sales pipeline.
About the Role:
As a Digital Advertising Specialist, you will be responsible for designing and implementing data-driven performance marketing strategies that address the unique needs of B2 B audiences in the blockchain and crypto industries.
Develop and execute account-based marketing (ABM) campaigns to target and engage high-value accounts.
Key Skills & Qualifications:
3+ years of experience in performance marketing, with a focus on Linked In and Google Ads for B2 B audiences.
Ability to deliver well-thought-out campaign plans/proposals, leveraging past experience and tools like Google Keyword Planner, GA, etc.
Strong analytical skills with expertise in tools like Google Analytics, Linked In Campaign Manager, Looker Studio, and Excel/Google Sheets.
Proficiency in Salesforce, with experience tying marketing performance to pipeline and revenue metrics.
Bilingual (Chinese/English), with strong communication and collaboration skills.
What We Offer:
Ongoing training and professional development opportunities.
Collaborative and dynamic work environment.
Competitive salary and benefits package.
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