Promotions Manager

2 days ago

Singapore beBeeMarketing Full time $60,000 - $80,000
Marketing Promotions Specialist

The Marketing Promotions Specialist is responsible for planning and supporting the launch of consumer promotions to drive business goals. This involves working closely with the business team and analyzing data insights to develop sound business cases and provide recommendations on promotion mechanics.

Key Responsibilities:
  • Plan and execute consumer promotions to drive sales growth.
  • Work closely with the business team to develop business cases and recommendations on promotion mechanics.
  • Develop a promotion strategy and calendar to optimize efficiency in driving sales, with regular tracking of sales performance.
  • Conceptualize and develop creative marketing materials to support promotional campaigns.
  • Plan and optimize monthly and quarterly promotions calendars based on insights and performance.
  • Ensure that promotion mechanics are set up, tested, and displayed correctly to ensure content accuracy.
  • Monitor competitors' promotions to stay competitive.

This role plays a critical part in driving promotional campaigns to support business growth. The incumbent will have the opportunity to inject new ideas for promotion strategies and tactics to drive breakthroughs in campaign execution.

To bring each promotion to fruition, the team generates business papers accompanied by strong justification in target projection and cost estimation. To support each promotion, the team develops various marketing collaterals to equip sales channels in reaching out to customers.

Requirements:
  • Experience in product marketing or promotion marketing.
  • Strong analytical skills and ability to analyze sales data and consumer trends.
  • Good business acumen and project management skills.
  • Ability to work independently and as part of a team.
  • Excellent communication and presentation skills.
  • Education: Degree in marketing or any related field.
  • Relevant certifications and training.

This is an exciting opportunity to work alongside a dynamic team that delivers competitive promotions and marketing collaterals to support sales channels in raising awareness of promotions for existing and new customers.

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