Data-Driven Marketing Specialist

3 days ago


Singapore Castlery Pte Ltd Full time
Position Summary

We are seeking a detail-oriented Data-Driven Marketing Specialist to join our marketing analytics team at Castlery. As an Assistant Manager for the Marketing Analytics team, you will play a critical role in driving data-driven decision-making across our marketing initiatives.


Main Responsibilities
  • Data Analysis: Conduct detailed analysis of marketing data to identify trends and opportunities.
  • Insight Generation: Develop actionable insights from data analysis to inform marketing strategies.
  • Measurement Development: Collaborate with stakeholders to establish KPIs that accurately reflect marketing success.

Requirements
  • Bachelor's degree in mathematics, statistics, computer science, economics, or related fields.
  • Proven expertise in Marketing Analytics, Marketing Measurement, or Business Intelligence.
  • Proficient in Python and SQL, with knowledge of tools such as Power BI, Google Analytics, Meta AA, Google ADH.

About Our Company Culture

Castlery values employee growth, ensures a good onboarding experience, builds career development, and provides effective technical, managerial, culture, and leadership training programs.



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