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Senior Marketing Strategist

1 week ago

Singapore Regency Steel Asia Pte Ltd Full time

Job Overview


Achieving business objectives through innovative marketing strategies is key to our success at Regency Steel Asia Pte Ltd. As a Senior Marketing Strategist, you will play a pivotal role in creating and implementing comprehensive marketing plans to promote cut and bend rebar products and services in the construction industry.
Key Responsibilities:
  • Create and execute targeted marketing campaigns to enhance brand presence and drive sales growth.
  • Develop strategic partnerships with industry partners, suppliers, and customers to identify new business opportunities.
  • Conduct market research and competitor analysis to stay ahead of industry trends and developments.
  • Plan and execute trade show appearances, product launches, and other marketing events to showcase our products and services.
  • Manage and optimize the company website and social media channels to engage with our target audience.

Requirements:
  • Bachelor's degree in marketing or a related field.
  • Minimum 3-5 years of marketing experience in the construction or industrial sector.
  • Proven track record of developing and executing successful marketing campaigns.
  • Excellent communication, writing, and presentation skills.
  • Strong analytical and problem-solving skills.
  • Ability to work in a fast-paced environment and meet deadlines.