Digital Marketing Strategist

4 days ago


Singapore Careers@Gov Full time

Careers@Gov invites experienced professionals to apply for the role of Digital Marketing Strategist - Campaigns and Partnerships, a position that requires strong expertise in integrated marketing.

The successful candidate will be responsible for developing and executing multi-channel campaigns to promote Singapore's attractiveness as a destination for businesses and talent. This involves defining campaign objectives, messaging, target audience, user journeys, and success metrics/KPIs.

  • This role demands hands-on experience with paid media, social media, and search, either as a business user or as part of an agency.

Additionally, proficiency in tools such as Adobe Analytics, Adobe Experience Manager, Google Analytics, Oracle Eloqua, and Salesforce is essential for this position. A degree in a relevant discipline such as marketing or mass communications is also required.

The ideal candidate should possess excellent communication skills, with the ability to influence internal and external stakeholders. They must thrive in a fast-paced working environment with aggressive timelines and complex tasks.

This role offers a competitive salary of SGD 9,500 - SGD 12,000 per month, depending on experience, plus other benefits. Only Singaporean citizens are eligible for this position.



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