Digital Marketing Director

1 week ago

Singapore beBeeMarketing Full time $80,000 - $120,000
Job Title: Digital Marketing Director

We are seeking a highly experienced Digital Marketing Director to lead our email marketing efforts and drive revenue growth. As the head of email marketing, you will be responsible for developing and executing advanced email marketing strategies that engage customers and increase retention rates.

Responsibilities:
  • Develop and execute email marketing strategies that meet business objectives
  • Lead a team of email marketing specialists to ensure timely delivery of high-quality work within budget constraints
  • Collaborate with clients to tailor solutions that drive engagement, retention, and revenue growth
  • Analyze performance data and provide insights to optimize engagement rates and conversions
Requirements:
  • Minimum 3 years of experience in email marketing for direct-to-consumer (DTC) consumer packaged goods (CPG) brands, preferably in the wellness sector
  • Proficiency in managing email marketing teams, balancing leadership responsibilities with hands-on tasks, and utilizing email marketing tools such as Klaviyo, HubSpot, and Mailchimp
  • Strong project management skills, a data-driven mindset, and the ability to communicate complex strategies clearly
Benefits:
  • Fulfilling career opportunity with a leading company in the cannabis industry
  • Opportunity to lead a team of talented professionals and drive business growth
  • Competitive salary and benefits package
Other Information:
  • The ideal candidate should have a minimum of 3 years of experience in email marketing for DTC CPG brands, preferably in the wellness sector
  • The candidate should demonstrate proficiency in managing email marketing teams, balancing leadership responsibilities with hands-on tasks, and utilizing email marketing tools such as Klaviyo, HubSpot, and Mailchimp

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