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Marketing Communications Director

2 weeks ago

Singapore People Search Consultants Full time
Job Description:

As a key member of our team at People Search Consultants, the Marcom Director plays a pivotal role in shaping our marketing, communications, and content strategies to elevate our brand presence. This leadership position oversees the development of innovative marketing campaigns, fostering strong partnerships with internal and external stakeholders to drive impactful results.

Key Responsibilities:
  • Design and implement comprehensive marketing and social media strategies aligned with business objectives.
  • Synchronize messaging and branding across departments for seamless cohesion.
  • Leverage traditional and digital channels to amplify brand awareness.
  • Manage social media accounts and create engaging content that resonates with target audiences.
  • Pursue new platforms and channels to enhance audience engagement.
  • Negotiate and manage agency and vendor relationships to ensure high-quality deliverables.
  • Analyze and report on the performance of marketing and digital initiatives.
  • Develop and execute communications strategies, encompassing PR, media outreach, and multimedia content creation.
  • Craft compelling content for diverse target audiences, including media, public, and partners.
  • Lead public relations initiatives, including press releases, speeches, and media responses.
  • Foster robust media relationships to reinforce brand recall.
  • Collaborate with business units to integrate media strategies into cohesive marketing campaigns.
  • Manage crisis communications and develop proactive plans to mitigate potential risks.