Luxury Brand Strategist

3 days ago


Singapore 2-TIMES Full time
About the Role

We are seeking an exceptional Digital Merchandising Manager to lead our e-commerce experience efforts. As a key member of our marketing and sales team, you will be responsible for developing and implementing digital merchandising strategies that drive sales growth and improve customer engagement.

The successful candidate will have a strong background in luxury branding and e-commerce, with a passion for delivering best-in-class customer experiences. You will work closely with cross-functional teams to execute online campaigns and promotions, and collaborate with email marketing and design teams to create engaging content.

Key Objectives
  • Develop and implement effective digital merchandising strategies to drive sales growth and improve customer engagement.
  • Collaborate with brand, buying, and digital experience teams to execute online campaigns and promotions.
  • Work closely with web developers to identify opportunities for improvement and develop new tools and processes to support the merchandising team.
  • Ensure that all product-led content features and special events/pop-ups/installations align with the company's brand identity and visual guidelines.
Requirements
  • Bachelor's degree in a related field (marketing, business, merchandising, etc.).
  • 3-5+ years of eCommerce buying/merchandising experience within a luxury branded environment.
  • Strong understanding of international markets and luxury branding principles.
  • Proficient in Google/Microsoft suites and experience using Slack or Notion.
  • Fluent in English, with professional-level communication skills in one of Mandarin, Cantonese or French.

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