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Product Marketing Strategist

2 weeks ago


Singapore Razer Inc. Full time
Job Description

Razer Inc. is a pioneering company that revolutionizes the gaming industry. As a Product Marketing Specialist, you will play a crucial role in shaping our global marketing strategy, driving product launches, and ensuring alignment across teams to achieve company objectives.

Key Responsibilities:
  • Develop and execute comprehensive global marketing plans that spearhead successful product launches.
  • Generate demand for our product portfolio, increasing leadership and market share position.
  • Conduct global product trainings, inspiring and educating wider teams on key product features and strategic messaging points.
  • Collaborate with creative teams to build marketing assets for both product launches and sustained marketing efforts.
  • Coordinate cross-group initiatives with internal stakeholders, such as Sales and Channel Marketing teams.
  • Manage product roadmaps, run competitive benchmarking, and build an effective product portfolio.
  • Oversee the marketing budget and approval processes.

Requirements:
  • Minimum 3-5 years of product marketing experience with consumer electronics/hardware/lifestyle products.
  • Proven product marketing background with excellent creative marketing skills.
  • Strong analytical and high adaptability skills.
  • Excellent interpersonal, communication, and time management skills.
  • Able to work independently and as part of a team.
  • Gamers are preferred.