Strategic Marketing Professional
5 days ago
This role is a key position in driving business growth through strategic marketing initiatives. The individual will be responsible for developing and executing comprehensive marketing plans to achieve brand awareness, member acquisition, and engagement objectives.
- The Marketing Assistant Manager will play a pivotal role in conducting market research to identify trends, opportunities, and challenges that impact our marketing strategies.
- Collaborating with cross-functional teams ensures seamless execution of marketing campaigns, leveraging customer data to drive personalization and effectiveness.
- Developing campaign assets that meet quality standards and brand guidelines in collaboration with creative agencies and internal stakeholders.
- Ensuring all creative outputs and messaging are consistent with marketing objectives and brand identity.
- Strong knowledge of customer segmentation, lifecycle journeys, personalization, and campaign optimization.
- Proven track record in developing and managing co-marketing partnerships, including outreach and performance tracking.
- Ability to analyze data and marketing metrics to measure success and optimize campaigns.
Competitive compensation and opportunities for professional growth and development in a dynamic work environment.
Requirements- Diploma in Communications/Marketing/Business or related discipline.
- Minimum 5 years of relevant experience in marketing, CRM, and partnership management.
- Hands-on experience with marketing automation platforms, loyalty programs, and multi-channel campaign execution.
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