Content Marketing Executive

4 days ago


Singapore NTU (Nanyang Technology University- Main Office-HR) Full time
About the Role

We are seeking an experienced Content Marketing Executive (Advancement) to join our team. As a key member of the editorial team in charge of alumni publications, you will be responsible for producing interesting and creative feature stories that profile NTU alumni and creating beneficiary and donor stories that will inspire donors.

You will work closely with the Deputy Director of Advancement Communications, in partnership with the Office of Alumni Engagement (OAE) and University Advancement Office (UAO), to develop and execute effective content and digital communications that support the University's initiatives to deliver successful philanthropic and alumni engagement programmes.

Key Responsibilities:
  • Produce interesting and creative feature stories that profile NTU alumni and create beneficiary and donor stories that will inspire donors.
  • Develop and implement a communication strategy that promotes the university's alumni events and philanthropic campaigns, including email campaigns, website content, social media content, video storytelling, and directing infographics.
  • Manage and update websites' information, as well as track and analyze data to measure the effectiveness of communication campaigns.
  • Collaborate with the CCO team to develop and implement a comprehensive communication strategy that supports the University's initiatives to deliver successful philanthropic and alumni engagement programmes.


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