
Bilingual Marketing Specialist
1 week ago
We are seeking a highly motivated and organized Bilingual Marketing Assistant to play a crucial role in supporting our marketing efforts and developing skills in sales, client outreach, market research, digital operations, and project coordination.
Key Responsibilities:- Support the development and execution of marketing campaigns for education and branding projects, ensuring alignment with company goals and objectives.
- Coordinate and maintain monthly content calendars across various digital platforms.
- Create bilingual marketing materials and reports that effectively communicate key messages and results.
- Conduct research on potential clients and assist in proposal preparation, identifying opportunities for growth and expansion.
- Build and maintain CRM databases and lead-tracking systems, ensuring accurate and up-to-date information.
- Prioritize and manage competing tasks and deadlines, meeting targets and delivering high-quality results.
- Analyze market trends, competitor activity, and client performance to inform marketing strategies and optimize campaign effectiveness.
- Gather and analyze data for marketing insights and post-campaign evaluations, providing actionable recommendations for improvement.
- Monitor performance metrics for digital campaigns, identifying areas for optimization and improvement.
- Manage backend tools and dashboards to enhance marketing performance and efficiency.
- Develop skills in operating regional platforms like WeChat Official Accounts.
- Collaborate with designers, writers, and video editors to ensure timely delivery of marketing projects and materials.
- Maintain documentation such as marketing briefs, SOPs, and campaign summaries, ensuring accuracy and completeness.
- CURRENTLY PURSUING OR RECENTLY GRADUATED WITH A DEGREE IN MARKETING, BUSINESS, COMMUNICATIONS, MEDIA, OR A RELATED FIELD.
- A STRONG COMMAND OF BOTH WRITTEN AND SPOKEN ENGLISH AND MANDARIN IS BENEFICIAL DUE TO THE BILINGUAL NATURE OF OUR CLIENT COMMUNICATIONS AND MARKETING CONTENT.
- EXCELLENT ATTENTION TO DETAIL AND ORGANIZATION SKILLS.
- Creative, proactive, and willing to take initiative in a collaborative environment.
- Familiar with social media trends and basic digital marketing concepts.
- Prior internship or project experience in marketing or education is a plus.
Tell us what skills you have:
- Digital marketing
- Sales
- Client outreach
- Market research
- Project coordination
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