Digital Marketing Specialist
7 days ago
About Us
AC P. COMPUTER TRAINING & CONSULTANCY PTE LTD is a leading provider of prenatal and postpartum wellness services in Sentosa.
Job Description
We are seeking an experienced Digital Marketing Executive to join our team as a key member responsible for formulating marketing strategies to build a lasting digital connection with consumers.
The ideal candidate will have a passion for all things relating to marketing and technology, and be proficient in English and Chinese to manage our company's bilingual website.
Key Responsibilities
- Assist in the development of marketing plans to enhance brand awareness and drive revenue growth
- Manage and monitor our online presence on social media platforms (Instagram, Facebook, WeChat, Weibo etc.)
- Launch targeted online advertisements through Google Adwords and other channels to increase brand visibility
- Contribute to SEO efforts (keyword optimization, image optimization etc.) to improve search engine rankings
- Prepare engaging online content and promotional emails, and distribute them through various channels
- Develop creative ideas for content marketing and update our website regularly
- Improve user experience on our website
- Analyze performance of digital marketing initiatives using Web analytics tools (Google Analytics, WebTrends etc.)
- Stay up-to-date with the latest online marketing trends and adapt our strategies accordingly
Requirements
- Prior experience as a Digital Marketing Executive or similar role
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords, email campaigns, and SEO/SEM
- Familiarity with web analytics tools (e.g. Google Analytics, WebTrends etc.)
- Strong skills in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Proficiency in both English and Chinese
- Diploma in marketing or relevant field preferred
Estimated Salary: $4,500 - $6,000 per month
Benefits
- Ongoing training and professional development opportunities
- Collaborative and dynamic work environment
- Competitive salary and benefits package
How You Can Contribute
- Bring your expertise in digital marketing to our team
- Contribute to the development of innovative marketing strategies
- Help us build a strong online presence and drive business growth
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