Senior Category Growth Specialist

2 weeks ago

Singapore beBeeCategory Full time $90,000 - $120,000
Business Development Manager Position

This role is responsible for developing and executing a category strategy to drive business growth.

Key Responsibilities:
  • Develop a deep understanding of the Singapore market dynamics for the relevant category, including supply chains, competitors, and commodity market impacts.
  • Owning the complete category strategy, defining the product range, brand positioning, and quality/price ladder to align with customer needs.
  • Identifying new products and suppliers to fill range gaps and capitalize on growth opportunities.
  • Leading the growth of business in new channels by identifying and securing major new customer opportunities.
  • Ensuring pricing strategies across all customer segments maximize margin while maintaining a competitive position.
  • Collaborating with marketing, sales, and procurement teams to execute regular promotional activities that drive sales momentum.
  • Developing and delivering product training programs to ensure the sales and customer service teams have expert knowledge.
  • Supporting key customers with menu and product innovation to help them reduce labour, save time, and lower food costs.
  • Working closely with the procurement team to align on buying strategies and with the sales team to coordinate volume forecasts.
  • Troubleshooting inventory issues to clear stock effectively and minimize product write-offs.
Requirements:
  • Bachelor Degree / Diploma in Business or related field.
  • Minimum 5 years in Business Development / Sales within food industry.
  • Experience in developing and executing category strategies, including product ranging and pricing.
  • Experience in identifying new business opportunities and suppliers.
  • The capability to develop and deliver product training programs for sales and customer service teams.
  • Proficiency in managing supplier relationships and driving financial terms such as rebates and marketing funds.

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